Apple's outgoing CEO Tim Cook announced that the company will raise prices, although he did not specify the timeline for the price increases or which products will be impacted. The decision is attributed to increased costs associated with chips, driven by the ongoing AI boom.
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Apple plans to increase prices due to rising chip costs
Apple's CEO Tim Cook has indicated that the company will implement price increases due to rising chip costs linked to the AI boom. Specific details regarding the timing and affected products were not disclosed.
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Original Headline
Apple to raise prices as AI boom pushes up chip costs
Neutral Headline
Apple plans to increase prices due to rising chip costs